Credible Reference Company Case Studies

CLIENT:

Star Internet Logo

OBJECTIVE:

  1. Use 3rd party references to shorten sales cycle.
  2. Capture and share customer feedback.
  3. Add engaging video content to website.

RESULTS:

Click here to see what this customer says.

Click the video above, visit our Customer Reference Centre and see an unbiased, unedited insight from Steve Eveleigh, Star Technology’s Product Marketing Manager about this project and learn how Star work with us to increase operational efficiency, improve customer service and grow sales.

SOLUTION: Reference Portal.
BENEFIT: Sales team use customer references earlier and more often using streaming video. This helps them to differentiate, shorten the sales process, establish trust and reduce cost. Click here to see live examples.

SOLUTION: Prospect tracking.
BENEFIT: Our system monitors prospect activity and delivers useful reports to sales team in real-time, giving them the intelligence to better understand their prospects needs, pitch accordingly and close sales faster.

SOLUTION: Website content.
BENEFIT: Star's marketing team add streaming video case studies to their website, doubling the time visitors spend on their website and increasing sales leads. Click here to see example.

SOLUTION: Marketing analytics.
BENEFIT: Real-time intelligence enables Star’s marketing team to get a better understanding of their customer’s needs, target prospects more accurately and make smarter marketing decisions.

SOLUTION: Exhibition content.
BENEFIT: Interactive customer case studies in DVD format displayed on large screens and laptops attract more visitors on to Star's exhibition stands and create a positive talking point.

SOLUTION: PDF case studies.
BENEFIT: New case studies contain customer testimonials taken directly from video transcripts and have embedded links so prospects can view case study video to gain a better insight into working with Star.

SOLUTION: Laptop DVD content.
BENEFIT: DVD’s designed for laptop display enable teams to become more effective during face to face meetings by using case studies and insights without need for an internet connection.

SOLUTION: Case study content for staff induction and training.
BENEFIT: Company employees use video insights to understand why customers buy their services and how they can positively influence their customers experience.

SOLUTION: DVD direct mail campaign.
BENEFIT: Inexpensive and attractive way to deliver engaging customer insights to prospects about new and existing products and services.

COMING SOON: Video content to mobile devices.
BENEFIT: Deliver engaging video case studies and references to prospects on the move by streaming video to mobile devices and tracking usage in real-time.